David Rand

Bringing things to life in the world of tech & visual arts.

Award-winning creative director from New York with a proven record of driving businesses in multiple industries. Passion for creating sharp, professional, and unique designs and messages that immediately attract attention and drive responses. Skilled in developing high-impact marketing materials, brand identities, and print and digital designs. Track record of meeting the most demanding deadlines, communicating effectively with cross-functional teams, and leading by example. Dedicated to finding the most creative solutions for all challenges. Known for taking a hands-on and problem-solving approach directing artists and team members, collaborating with clients, and bringing creative concepts to life.

David Rand.

Project : The Resistance

The Resistance is an 8 episode web series that Starz Digital Media co-produced in conjunction with Aaron Lam and Eric Ro of Northern Five Entertainment. Originally the series was digitally distributed to Playstation, XBox, iTunes and Dailymotion, and became the first series created specifically for the web to air on television, when it premiered on SyFy Network in October of 2010.

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Being that the Resistance was specifically produced for a life online, massive digital distribution and marketing was integral to the success of the series and allowed for it to eventually be moved to SyFy. Visual consistency across online video platforms, the Resistance website, social media and email marketing was imperative, and once the Resistance was aired, SyFy furthered awareness of the series while capitalizing on the brand recognition that had already been developed.